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Clifton Warren

Selling Services: The ABC of Professional Selling

Selling Services: The ABC of Professional Selling

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  • More about Selling Services: The ABC of Professional Selling


This book provides readers with a comprehensive guide to selling intangible professional services, drawing on the author's 30 years of experience in the field. It follows a fun and readable 'ABC format, with action lists and examples to help readers navigate the complexities of this market.

Format: Hardback
Length: 164 pages
Publication date: 11 September 2023
Publisher: Taylor & Francis Ltd


This comprehensive guide is a must-read for anyone looking to navigate the enigmatic world of selling intangible professional services. Drawing on the author's extensive 30 years of experience as a leading sales trainer, this book offers invaluable insights and practical strategies to help you succeed in this competitive field.

The guide follows a fun and readable 'ABC format, making it easy to grasp and apply the information presented. It includes a wealth of action lists and examples to reinforce the key concepts and help you apply them to your own selling efforts.

Whether you are a seasoned sales professional or just starting in the industry, this guide will provide you with the tools and knowledge you need to thrive in selling intangible professional services. It covers a wide range of topics, including developing a compelling value proposition, building strong relationships with clients, and effective negotiation and closing techniques.

With its comprehensive coverage and actionable advice, this guide is an essential resource for anyone looking to improve their sales skills and achieve success in the world of selling intangible professional services. So why wait? Start reading today and take your selling game to the next level!

Weight: 480g
Dimension: 229 x 152 (mm)
ISBN-13: 9781032428567

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