Service Management Principles for Hospitality & Tourism in the Age of Digital Technology
Service Management Principles for Hospitality & Tourism in the Age of Digital Technology
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- More about Service Management Principles for Hospitality & Tourism in the Age of Digital Technology
Format: Paperback
Publication date: 30 April 2024
Publisher: Goodfellow Publishers Ltd
Guides managers to see hospitality and tourism as essential service businesses requiring a holistic cross-functional approach to meeting customers' needs. Demonstrates how service organizations can capitalize on, or are impacted by, technological and social changes such as the sharing economy, social media, mobile technologies and more.
Dimension: 246 x 189 (mm)
ISBN-13: 9781915097705
Edition number: 4
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