Sport Management: Principles and Applications

Sport Management: Principles and Applications, in its revised and updated sixth edition, provides comprehensive coverage of the contemporary sport industry, focusing on core management principles and their application in a sporting context. It includes expanded coverage of key contemporary issues and is an ideal textbook for first- and second-year students in sport management degree programs and business students seeking an overview of applied sport management principles.

Format: Paperback / softback
Length: 320 pages
Publication date: 28 February 2022
Publisher: Taylor & Francis Ltd

Now available in a fully revised and updated sixth edition, Sport Management: Principles and Applications is a comprehensive guide to the contemporary sport industry. Covering both the professional and nonprofit sectors, this textbook offers unparalleled international material, focusing on core management principles and their practical application within a sporting context. It highlights the unique challenges of a career in sport management, providing valuable insights and practical tools for success.

The book is organized into eight chapters, each covering a different aspect of sport management. The first chapter provides an overview of the sport industry, while the subsequent chapters delve into strategic planning, human resource management, leadership and governance, marketing and sponsorship, sport and the media, sport policy, and sport law. Each chapter includes conceptual overviews, guides to further reading, links to important websites, study questions, and up-to-date case studies that demonstrate how theory applies in the real world.

In addition to its comprehensive coverage, the sixth edition of Sport Management includes expanded coverage of key contemporary issues such as integrity and corruption, digital business and technology, and legal issues and risk management. This ensures that students are well-prepared for the evolving landscape of the sport industry.

The textbook is designed to be accessible to first- and second-year students in sport management degree programs and for business students seeking an overview of applied sport management principles. It includes useful ancillary material for instructors, such as slides and case diagnostic exercises, to enhance the learning experience.

Overall, Sport Management: Principles and Applications is a must-have resource for anyone interested in pursuing a career in sport management or understanding the dynamics of the sport industry. With its revised and updated content, it provides a comprehensive and up-to-date understanding of the field, equipping students with the skills and knowledge needed to succeed in this exciting and dynamic industry.

Weight: 652g
Dimension: 174 x 245 x 23 (mm)
ISBN-13: 9781032109640
Edition number: 6 New edition