Sports Banger: Lifestyles of the poor, rich & famous
Sports Banger: Lifestyles of the poor, rich & famous
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- More about Sports Banger: Lifestyles of the poor, rich & famous
Sports Banger is a cult fashion house that celebrates its ten-year anniversary with a retrospective book titled "Sports Banger: Lifestyles of the Poor, Rich and Famous." The book explores the brand's subversive and (mis)appropriation of branding, interrogating British pop culture, fashion, class, and politics. It features a t-shirt archive of iconic bootleg t-shirts, essays from influential figures, and a hybrid of political comment, DIY fashion, and proud class consciousness.
Format: Hardback
Length: 312 pages
Publication date: 26 October 2023
Publisher: Thames & Hudson Ltd
Sports Banger, a cult fashion house celebrating its ten-year anniversary, presents a retrospective that delves into its anarchic and genre-bending essence. Founded by Jonny Banger, Sports Banger challenges British pop culture, fashion, class, and politics through the subversion and (mis)appropriation of branding.
Sports Banger: Lifestyles of the Poor, Rich, and Famous chronicles the brand's journey from its humble beginnings in 2013 to the present day. It explores the brand's ascent from an underground bootlegging operation to an all-encompassing DIY fashion house, record label, and socially conscious satirist, reminiscent of a modern-day Hogarth.
The book, designed by the Sports Banger studio, features a captivating layout that reflects the brand's anarchic spirit. Photographs of studio ephemera, couture pieces, community projects, protests, and fashion shows are interspersed with one-of-a-kind pieces created for renowned artists such as Skepta, 2 Chainz, Samantha Morton, and David Hoyle. The book also includes a comprehensive t-shirt archive of iconic Sports Banger bootleg t-shirts, juxtaposed with images of defaced government letters, raves, food banks, and official collaborations with Tommy Hilfiger and Slazenger.
This hybrid of political commentary, DIY fashion, and proud class consciousness is a reflection of our times. Essays featured in the book come from influential figures in the worlds of fashion, art, and music, including Turner Prize-winning artist Jeremy Deller, writer and curator Anastasiia Fedorova, fashion writer and curator Nathalie Khan, as well as voices of the general public and reviews from Vogue, Dazed, and the V&A.
Sports Banger's retrospective is a testament to the brand's enduring impact and its ability to push boundaries while staying true to its ethos. It serves as a reminder of the power of fashion to challenge societal norms and inspire change.
Weight: 2240g
Dimension: 317 x 241 (mm)
ISBN-13: 9780500026199
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