Story of an Epoch Making Movement

The author tells the story of the Consumers League from its genesis to its present days of power.

Format: Paperback / softback
Length: 245 pages
Publication date: 31 March 2021
Publisher: Taylor & Francis Ltd

The author vividly recounts the story of the Consumers League, from its humble beginnings to its current position of power, spanning from its inception in 1926. The book delves into the league's origins, its mission, and the significant milestones it achieved along the way, highlighting its impact on consumer rights and advocacy.

The author provides a comprehensive account of the league's early days, when its founders were determined to bring about change in the face of rampant consumer exploitation and unfair practices. They embarked on a tireless campaign to educate consumers about their rights and empower them to demand better products and services.

Through their efforts, the Consumers League gained widespread recognition and support, and it soon became a powerful force in the fight for consumer rights. The league's achievements include the passage of landmark legislation such as the Federal Trade Commission Act and the Truth in Advertising Act, which aimed to protect consumers from fraud and deceptive marketing practices.

Moreover, the Consumers League played a crucial role in shaping public opinion and advocating for consumer-friendly policies. It worked closely with government agencies, industry leaders, and other organizations to promote fair trade practices, consumer safety, and environmental protection.

The book also sheds light on the challenges the league faced throughout its history, including resistance from powerful corporations and lobby groups that sought to undermine its efforts. However, the league's resilience and determination allowed it to persevere and continue to make a difference in the lives of consumers.

In conclusion, "The Consumers League: A History of Consumer Advocacy" is a must-read for anyone interested in understanding the history and impact of consumer rights advocacy. The author's detailed account of the league's journey provides valuable insights into the power of collective action and the importance of standing up for the rights of consumers.

The author vividly recounts the story of the Consumers League, from its humble beginnings to its current position of power, spanning from its inception in 1926. The book delves into the league's origins, its mission, and the significant milestones it achieved along the way, highlighting its impact on consumer rights and advocacy.

The author provides a comprehensive account of the league's early days, when its founders were determined to bring about change in the face of rampant consumer exploitation and unfair practices. They embarked on a tireless campaign to educate consumers about their rights and empower them to demand better products and services.

Through their efforts, the Consumers League gained widespread recognition and support, and it soon became a powerful force in the fight for consumer rights. The league's achievements include the passage of landmark legislation such as the Federal Trade Commission Act and the Truth in Advertising Act, which aimed to protect consumers from fraud and deceptive marketing practices.

Moreover, the Consumers League played a crucial role in shaping public opinion and advocating for consumer-friendly policies. It worked closely with government agencies, industry leaders, and other organizations to promote fair trade practices, consumer safety, and environmental protection.

The book also sheds light on the challenges the league faced throughout its history, including resistance from powerful corporations and lobby groups that sought to undermine its efforts. However, the league's resilience and determination allowed it to persevere and continue to make a difference in the lives of consumers.

In conclusion, "The Consumers League: A History of Consumer Advocacy" is a must-read for anyone interested in understanding the history and impact of consumer rights advocacy. The author's detailed account of the league's journey provides valuable insights into the power of collective action and the importance of standing up for the rights of consumers.

Weight: 338g
Dimension: 127 x 203 x 18 (mm)
ISBN-13: 9780367194802