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Carmine Gallo

Storyteller's Secret: How TED Speakers and Inspirational Leaders Turn Their Passion into Performance

Storyteller's Secret: How TED Speakers and Inspirational Leaders Turn Their Passion into Performance

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Stories have the power to inspire, persuade, and galvanize movements. The Storyteller's Secret teaches how to craft powerful stories that can lead to radical transformation. It features fifty lessons from visionary leaders who cite storytelling as a crucial ingredient in success.

Format: Paperback / softback
Length: 288 pages
Publication date: 22 February 2018
Publisher: Pan Macmillan



How did an American immigrant without a college education go from Venice Beach T-shirt vendor to television's most successful producer?


How did a timid pastor's son surmount a paralysing fear of public speaking to sell out Yankee Stadium, twice?


How did the city of Tokyo create a PowerPoint stunning enough to win them the chance to host the Olympics?


Stories have the incredible power to inspire, persuade, and galvanize people toward a common goal. Whether you aim to sell, educate, fundraise, or entertain, your story is your most valuable asset. According to the New York Times, storytelling is a strategic tool with irresistible power. Well-told stories can evoke emotions, trigger insights, and drive meaningful change. They have the ability to connect with people on a deep level and leave a lasting impact. In his highly attended Talk Like TED events, bestselling author and communication guru Carmine Gallo discovered that audiences were eager to learn the secrets of telling powerful stories. The Storyteller's Secret unlocks the answer in fifty lessons from visionary leaders, all of whom acknowledge storytelling as a crucial ingredient in their success. A good story can ignite action and passion, transforming the way people think and motivating them to pursue their dreams. It's time for you to share your own remarkable story with the world.

Weight: 202g
Dimension: 130 x 196 x 19 (mm)
ISBN-13: 9781509814763

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