Strategic Management: A Competitive Advantage Approach, Concepts and Cases, Global Edition

Strategic Management: A Competitive Advantage Approach, Concepts, and Cases is a textbook for undergraduate and graduate courses in strategic management. It offers a practical, skills-oriented approach to strategic management and provides the latest skills and concepts with unrivaled clarity. It is adopted at more than 500 colleges and universities worldwide and has been thoroughly updated and revised with current research and examples.

Format: Paperback / softback
Length: 672 pages
Publication date: 29 June 2022
Publisher: Pearson Education Limited

Strategic Management: A Competitive Advantage Approach, Concepts, and Cases is a comprehensive textbook designed for undergraduate and graduate courses in strategic management. With a practical, skills-oriented approach, it aims to equip students with the necessary tools to navigate the complexities of today's economy and gain and sustain a competitive advantage.

In the ever-evolving landscape of today's economy, achieving and maintaining a competitive edge has become increasingly challenging. Strategic Management: A Competitive Advantage Approach, Concepts, and Cases recognizes this complexity and provides students with the most up-to-date skills and concepts in a clear and concise manner. By incorporating skill-developing exercises, the textbook enables students to develop their own cutting-edge strategies, equipping them with the tools to succeed in the fast-paced business world.

One of the key strengths of this textbook is its extensive coverage of important issues related to business ethics, social responsibility, global operations, and sustainability. It is widely adopted at over 500 colleges and universities worldwide, making it a trusted resource for students and managers alike. The 17th Edition of the textbook has been thoroughly updated and revised with the latest research and examples, ensuring that students and managers have access to the most current information and insights.

The textbook is organized into four parts, each covering a different aspect of strategic management. Part I provides an introduction to the field, covering key concepts and frameworks. Part II explores competitive advantage, including the factors that contribute to it and the strategies that organizations can employ to achieve it. Part III examines strategic planning, including the process of formulating and implementing a strategic plan that can lead to a sustainable competitive advantage. Part IV focuses on strategic execution, including the challenges and opportunities that organizations face in executing their strategies successfully.

Throughout the textbook, real-world examples and case studies are used to illustrate key concepts and provide practical insights. These cases cover a wide range of industries and sectors, allowing students to apply the theoretical knowledge gained to real-world situations. Additionally, the textbook includes a comprehensive glossary and an index, making it easy for students to reference and navigate the material.

In conclusion, Strategic Management: A Competitive Advantage Approach, Concepts, and Cases is a must-have textbook for anyone pursuing a career in strategic management. With its practical, skills-oriented approach, extensive coverage of important issues, and real-world examples, it provides students with the knowledge and tools they need to succeed in the competitive business world. Whether you are an undergraduate or graduate student, this textbook will be an invaluable resource for your academic journey.

Weight: 1447g
ISBN-13: 9781292441405
Edition number: 17 ed