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AngieHendershot,LisaLoewen,Charles Marsh,David W.Guth,Bonnie Poovey Short

Strategic Writing: Multimedia Writing for Public Relations, Advertising and More

Strategic Writing: Multimedia Writing for Public Relations, Advertising and More

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  • Condition: Brand new
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  • More about Strategic Writing: Multimedia Writing for Public Relations, Advertising and More

Format: Paperback / softback
Length: 340 pages
Publication date: 19 March 2024
Publisher: Taylor & Francis Ltd

Featuring examples of strategic writing throughout the book, this practical, multidisciplinary text takes students through the fundamental concepts, genres, and techniques of writing for strategic communicators to connect with their publics.

Weight: 732g
Dimension: 253 x 179 x 21 (mm)
ISBN-13: 9781032461069
Edition number: 6 ed

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