Strategy: An International Perspective

Bob de Wit's Strategy philosophy emphasizes gaining an understanding of the topic by exposing readers to contrasting viewpoints and illustrative cases, placing the student at the center of the strategy debates, and encouraging creativity, flexibility, independence, and analytical depth.

Format: Paperback / softback
Length: 848 pages
Publication date: 17 March 2020
Publisher: Cengage Learning EMEA

Bob de Wit's seminal work, Strategy, delves into the intricate realm of understanding the concept of strategy. The author recognizes that attaining a comprehensive grasp of this topic necessitates an exploration of diverse and opposing viewpoints within the field. Rather than offering a straightforward answer to the question of "what is strategy," de Wit skillfully guides readers through a series of contrasting viewpoint readings, fostering lively discussion and debate. Additionally, he incorporates illustrative cases to emphasize the profound significance of strategy in the business world. By placing the student at the center of the strategy debates, de Wit encourages the development of essential qualities such as creativity, flexibility, independence, and analytical depth, all of which are crucial for becoming a strategic thinker. This thought-provoking text serves as a valuable resource for students, professionals, and anyone seeking to deepen their understanding of strategy and its role in shaping organizational success.

Weight: 1426g
Dimension: 196 x 259 x 30 (mm)
ISBN-13: 9781473765856
Edition number: 7 ed