Suk-Young Kim
Surviving Squid Game: A Guide to K-Drama, Netflix, and Global Streaming Wars
Surviving Squid Game: A Guide to K-Drama, Netflix, and Global Streaming Wars
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- More about Surviving Squid Game: A Guide to K-Drama, Netflix, and Global Streaming Wars
The "British Invasion" of the 1960s was a spark compared to the bonfire of South Korean culture, which is now consuming audiences worldwide. Squid Game, a genre-bending Netflix series, has ignited social media platforms and inspired fascinated devotion. Suk-Young Kim's book "Way Ahead of Squid Game" investigates the origins, manifestations, and future prospects for this cultural juggernaut, making it essential reading for content creators and fans of Korean culture.
Format: Paperback / softback
Length: 216 pages
Publication date: 15 July 2023
Publisher: Globe Pequot Press
The Beatles' "British Invasion" in the 1960s was just a spark compared to the blazing inferno of South Korean culture that is now captivating audiences worldwide. From K-pop bands like BTS performing at the United Nations to the wellness industry's obsession with kimchi's probiotic benefits, Korea is everywhere. At the top of this cultural hit list is Squid Game, a genre-defying Netflix series that has ignited social media platforms and inspired fascinated devotion across the globe.
The roots of a profound collaborative relationship between Netflix and K-drama had been laid long before Squid Game's phenomenal success, but what specific social conditions allowed for this show to resonate deeply with global audiences today as the most-watched drama in ninety countries? In Way Ahead of Squid Game, scholar of Korean pop culture Suk-Young Kim pulls back the curtain to reveal the multifaceted factors contributing to the global dominance of K-culture. This comprehensive exploration delves into the origins, manifestations, and future prospects of this cultural juggernaut, making it an essential read for content creators and fans of Korean culture across all media.
Weight: 342g
Dimension: 202 x 128 x 13 (mm)
ISBN-13: 9781493072729
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