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Eva van der Zee

Sustainability Labels in the Shadow of the Law

Sustainability Labels in the Shadow of the Law

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  • More about Sustainability Labels in the Shadow of the Law

This book explores how EU legal frameworks, such as competition law, consumer law, and fundamental rights law, can influence consumer behavior towards sustainable consumption. It suggests that a critical application of insights from cognitive science and behavioral economics can help overcome the inhibiting effects of rationalist approaches and promote sustainable consumption.

Format: Paperback / softback
Length: 121 pages
Publication date: 29 April 2023
Publisher: Springer Nature Switzerland AG


This comprehensive book delves into three pivotal EU legal frameworks, namely EU competition law, EU consumer law, and EU fundamental rights law, with the aim of understanding their potential impact on consumer behavior regarding sustainable purchasing. By venturing beyond a mere rationalist interpretation of EU law, the book seeks to explore the nuances and complexities of these frameworks in relation to sustainability labels.

Rational approaches to the interpretation and application of EU law have undoubtedly left their mark, but it is evident that their strict adherence may hinder sustainable consumption. This book aims to address this issue by critically applying insights from cognitive science and behavioral economics to the legal interpretation and application of EU law.

In the chapter on EU competition law, the book examines how rationalist approaches have influenced the interpretation and application of rules governing competition in the EU. It highlights the limitations of these approaches in addressing the challenges posed by sustainability labels. The book proposes alternative frameworks that take into account consumer behavior and preferences, ultimately promoting sustainable consumption.

Similarly, in the chapter on EU consumer law, the book explores how rationalist approaches have shaped the protection of consumers' interests in the EU. It identifies the gaps in these approaches and proposes remedies to address the concerns of sustainable consumers. The book emphasizes the importance of considering consumer psychology and behavior when designing consumer protection policies.

Lastly, in the chapter on EU fundamental rights law, the book examines how rationalist interpretations have impacted the protection of fundamental rights in the EU. It identifies the potential conflicts between the rights to sustainable consumption and other rights, such as the right to free speech. The book proposes ways to reconcile these conflicts and ensure that the rights to sustainable consumption are fully realized.

Through its comprehensive analysis and innovative approaches, this book offers valuable insights into the complex interplay between EU legal frameworks and consumer behavior regarding sustainable purchasing. It provides policymakers, legal professionals, and consumers with the tools they need to promote sustainable consumption and ensure that EU law aligns with the goals of a sustainable future.

Weight: 226g
Dimension: 235 x 155 (mm)
ISBN-13: 9783030958046
Edition number: 1st ed. 2022

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