Tattooing in Contemporary Society: Identity and Authenticity

This book investigates the reasons why people choose to get tattoos, drawing on Norbert Elias' figurational sociology to explore the desire to create community and claim an authentic identity. It will appeal to sociologists and scholars of cultural studies.

Format: Paperback / softback
Length: 164 pages
Publication date: 25 September 2023
Publisher: Taylor & Francis Ltd

Tattooing has surged in popularity in the twenty-first century, attracting a growing number of sports stars and celebrities who regularly undergo this body modification. Through in-depth interviews and participant observation at tattoo studios and tattoo conventions, this book delves into the compelling reasons why individuals choose tattooing as a means to shape their identity. Drawing upon Norbert Elias' figurational sociology, the author explores the significance of fostering community connections and asserting an authentic self among the diverse motivations behind tattooing. This study, adorned with empirical evidence, appeals to sociologists and scholars of cultural studies, offering a profound exploration of the intricate relationship between body and identity.

In recent years, the practice of tattooing has experienced a remarkable surge in popularity, captivating the attention of individuals from various walks of life. Tattooing has become an increasingly sought-after form of self-expression, with an increasing number of sports stars, celebrities, and ordinary individuals choosing to adorn their bodies with intricate designs and meaningful symbols. This phenomenon has not gone unnoticed by the mainstream media, which has extensively covered tattooing in its various forms, from celebrity tattoos to tattoo conventions.

The reasons behind the growing popularity of tattooing are multifaceted and complex. One significant factor is the increasing cultural acceptance and recognition of tattoos. In the past, tattoos were often associated with certain subcultures, such as sailors, bikers, or criminals, but today, they are seen as a form of self-expression that can be embraced by people from all backgrounds and professions.

Another factor contributing to the popularity of tattooing is the rise of body positivity and self-love movements. Tattoos have become a way for individuals to express their individuality and celebrate their bodies, regardless of their size, shape, or cultural background. People are increasingly comfortable with their bodies and are seeking ways to make a statement that reflects their unique identities.

Additionally, the technological advancements in tattooing have played a role in increasing its popularity. With the development of new tattoo machines, inks, and techniques, tattoo artists are now able to create more intricate and detailed designs that were previously impossible. This has opened up a whole new world of possibilities for tattoo enthusiasts, allowing them to get creative and personalize their tattoos in ways that were not possible before.

However, the decision to get a tattoo is not one that is taken lightly. It requires careful consideration and research, as tattoos are permanent and can have a significant impact on an individual's life. Tattoo artists must also be skilled and knowledgeable in order to create high-quality tattoos that will last a lifetime.

In conclusion, the popularity of tattooing has been on the rise
rise in the twenty-first century, driven by a combination of cultural acceptance, self-expression, body positivity, technological advancements, and careful consideration. Tattooing has become a way for individuals to shape their identity, express their individuality, and celebrate their bodies. While it is a personal decision that requires careful consideration, it is clear that tattooing is here to stay and will continue to evolve and adapt to the changing cultural landscape.

Weight: 453g
Dimension: 234 x 156 (mm)
ISBN-13: 9781032171630