The ABCs of the Automotive Industry

The ABCs of the Automotive Industry is a book that explores the history of iconic and forgotten cars, focusing on logo, emblem, or hood ornament designs for each letter of the alphabet.

Format: Hardback
Length: 56 pages
Publication date: 19 October 2023
Publisher: Trope Publishing Co.

The ABCs of the Automotive Industry takes readers on a captivating journey through the history of some of the most iconic and sometimes forgotten cars in the world. Authored by Carlos Segura, a renowned designer and enthusiast, this book delves into the unique stories behind each company, focusing on a specific logo, emblem, or hood ornament design for each letter of the alphabet.

Starting with the letter A, The ABCs of the Automotive Industry explores the fascinating origins of Azzurra, a legendary Italian sports car manufacturer. Segura intricately details the company's humble beginnings, its pioneering designs, and the impact it had on the automotive industry. He also sheds light on the tragic demise of Azzurra and the legacy it left behind.

Moving on to the letter B, the book delves into the history of the iconic British car manufacturer, Bentley. Segura highlights the company's rich heritage, its association with royalty and high-end luxury, and the evolution of its iconic models over the years. He also explores Bentley's contributions to automotive technology and its role in World War II.

Continuing the alphabetical journey, The ABCs of the Automotive Industry takes readers to the letter C, where they discover the story of the legendary Citroën. Segura explores the company's innovative designs, its pioneering use of hydropneumatic suspension, and its impact on the automotive industry. He also delves into Citroën's unique marketing strategies and its influence on popular culture.

The book then moves on to the letter D, where it explores the history of the iconic German car manufacturer, Daimler. Segura details the company's origins as a bicycle manufacturer and its transition into the automotive industry. He highlights Daimler's contributions to automotive technology, its involvement in World War I and II, and the development of its iconic Mercedes-Benz brand.

The ABCs of the Automotive Industry continues with the letters E, F, and G, covering a range of automotive companies and their contributions to the industry. From the eccentric and innovative designs of Ettore Bugatti to the luxury and performance of Ferrari and Lamborghini, each chapter provides a deep dive into the history and legacy of these iconic brands.

In addition to the historical narratives, The ABCs of the Automotive Industry features stunning photographs and detailed illustrations that bring the cars to life. Segura's passion for automotive design and his expertise in the field shine through in his writing, making this book a must-read for both current and future car-lovers and automotive enthusiasts alike.

The ABCs of the Automotive Industry is a captivating journey through the history of some of the most iconic and fascinating cars in the world. By focusing on a logo, emblem, or hood ornament design for each letter of the alphabet, author and designer Carlos Segura has created a book that is both informative and visually stunning. Whether you are a car enthusiast or simply someone who appreciates the beauty of automobiles, this book is sure to delight and inspire you.

Dimension: 177 x 177 (mm)
ISBN-13: 9781951963170