The Art and Science of Demand and Supply Chain Planning in Today's Complex Global Economy

The demand and supply chain planning process for manufacturers, distributors, and retailers has evolved from a manual to an integrated, timely process enabled by technology. This book provides a comprehensive understanding of the interconnected processes and practical application in today's complex global supply chain, with examples and cases to illustrate its practical application. It helps readers to learn how businesses can build strong relationships and integrate demand and supply planning activities to deliver customer value efficiently and effectively.

Format: Hardback
Length: 410 pages
Publication date: 24 February 2023
Publisher: Taylor & Francis Ltd

The demand and supply chain planning process for manufacturers, distributors, and retailers has undergone a remarkable transformation over the years. It has evolved from a disjointed, unconnected, slow, inaccurate, and fairly manual set of processes to an integrated, timely process enabled by the use and coordination of highly trained individuals, lean, agile processes, and cutting-edge technology.

To make this complex set of processes work effectively, it is essential to fully understand and appreciate that there is an art and science aspect to the process that requires years of education and experience to fully grasp. At its core, this book aims to provide the reader with a comprehensive understanding of the interconnected set of processes in a best-practice application.

Throughout the book, examples and cases will be used to illustrate its practical application in today's complex global supply chain. Readers will gain a deep understanding of the concepts, tools, and techniques used in the efficient supply of goods and services in the ever-changing global economy. They will learn how businesses, through their supply chain, work internally and with their trading partners, both upstream and downstream, to build strong relationships and integrate demand and supply planning activities across the supply chain to deliver customer value efficiently and effectively.

The book will also delve into the tools and technologies enabling integration, as well as the critical drivers and key metrics of supply chain performance. By exploring these aspects, readers will gain a comprehensive perspective on the challenges and opportunities that arise in today's supply chain landscape and develop the skills and knowledge needed to thrive in this dynamic environment.

In conclusion, this book offers a valuable resource for manufacturers, distributors, and retailers seeking to optimize their demand and supply chain planning processes. It provides a comprehensive understanding of the art and science of supply chain management, illustrated through practical examples and cases. By leveraging the tools and technologies discussed, readers can build strong relationships, integrate demand and supply planning activities, and deliver customer value efficiently and effectively in today's changing global economy.

Weight: 960g
Dimension: 229 x 152 (mm)
ISBN-13: 9781032434209