The Art of Starting: How to Build Your Creative Business from the Ground Up

This guide is written by two successful entrepreneurs who share their knowledge and advice on starting and running a successful creative business. It covers topics such as identifying your strengths, building a community, valuing yourself and your product, and managing essential tasks like tax and accounting, social media, and community development. The authors' own story of starting a floristry business with limited resources and growing it into a thriving empire is included, and they provide tips and secrets from experts and entrepreneurs to help others achieve success in their creative endeavors.

Format: Hardback
Length: 256 pages
Publication date: 27 April 2023
Publisher: Pan Macmillan

Are you ready to take the leap and start your own creative business? Whether you're passionate about craft, photography, food, fashion, or design, this comprehensive guide will help you navigate the challenges and thrive in the competitive world of entrepreneurship.

Written by two successful entrepreneurs who have firsthand experience in building thriving creative businesses, "Vogue The Art of Starting" is a valuable resource for anyone looking to turn their passion into a profitable venture.

In this book, you'll discover the essential steps to starting and running a successful creative business. From identifying your strengths and fostering community to learning how to value yourself and negotiate fees, Iona Mathieson and Romy St Clair cover it all.

What sets this guide apart is its practical approach. The authors draw on their own experiences and the expertise of other successful entrepreneurs to provide you with actionable advice that you can apply to your own business. They share tips and secrets from experts and entrepreneurs, so you can learn from their successes and avoid common mistakes.

One of the key themes of the book is the importance of developing future-proof skills. The authors recognize that the world of entrepreneurship is constantly evolving, and it's essential to stay ahead of the curve. They provide you with valuable insights into social media management, marketing, and other essential skills that will help you grow your business and reach your target audience.

Another standout feature of "Vogue The Art of Starting" is its emphasis on building meaningful client relationships. The authors understand that success in the creative industry relies on building strong connections with your clients and delivering exceptional service. They offer practical advice on how to build trust, communicate effectively, and create a loyal customer base.

Whether you're just starting out or you've been running your creative business for a while, "Vogue The Art of Starting" is a must-read for anyone looking to take their passion to the next level. With its comprehensive coverage, practical advice, and inspiring stories, this guide will help you turn your dreams into a reality and build a successful creative business.

So, what are you waiting for? Start your journey today and let "Vogue The Art of Starting" be your guide to success!

Weight: 370g
Dimension: 158 x 204 x 26 (mm)
ISBN-13: 9781529077575