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RudolphVerderber,KathleenVerderber,DeannaSellnow

The Challenge of Effective Speaking in a Digital Age

The Challenge of Effective Speaking in a Digital Age

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  • Condition: Brand new
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Sellnow/Verderber's THE CHALLENGE OF EFFECTIVE SPEAKING IN A DIGITAL AGE, 18th Edition, is a popular textbook for students that provides step-by-step guidance on public speaking, including topic selection, audience analysis, research, organization, presentation aids, and language and delivery. Online tools enhance learning and strengthen skills.

Format: Paperback / softback
Length: 368 pages
Publication date: 06 April 2023
Publisher: Cengage Learning, Inc



Sellnow/Verderber's THE CHALLENGE OF EFFECTIVE SPEAKING IN A DIGITAL AGE, 18th Edition, is a popular choice among students, equipping them with the skills necessary to become confident public speakers in both in-person and virtual settings. The book's signature six key Speech Plan Action Steps provide a step-by-step guide for topic selection, audience analysis and adaptation, effective research, organization (with an emphasis on outlining), a wide range of presentational aids (including tips on avoiding the pitfalls of PowerPoint), and language and delivery. Additionally, online tools, such as videos of student speeches accompanied by critical assessment questions and a robust MindTap Speech digital learning solution, further enhance and strengthen public speaking skills. Rooted in the latest research and best practices, this bestselling book is an exceptional resource for creating and delivering impactful speeches.

Weight: 794g
Dimension: 274 x 215 x 15 (mm)
ISBN-13: 9780357798782
Edition number: 18 ed

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