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Chris Griffiths,Melina Costi,Caragh Medlicott

The Creative Thinking Handbook: Your Step-by-Step Guide to Problem Solving in Business

The Creative Thinking Handbook: Your Step-by-Step Guide to Problem Solving in Business

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  • More about The Creative Thinking Handbook: Your Step-by-Step Guide to Problem Solving in Business


This book provides practical tools and strategies to develop creative thinking skills and find brilliant solutions for professional challenges. It is based on research and proven-to-work creative thinking models and helps you think differently by thinking creatively.

Format: Paperback / softback
Length: 264 pages
Publication date: 03 September 2022
Publisher: Kogan Page Ltd


Creativity has a profound impact on both results and productivity, yet many of us struggle to understand its mechanisms or effectively apply it in our daily lives. This book aims to bridge that gap by offering a comprehensive guide on how to accomplish tasks more effectively and creatively.

The Creative Thinking Handbook provides a systematic approach to developing creative thinking skills and finding innovative solutions to professional challenges. Authored by Chris Griffiths and Melina Costi, the book offers a clear introduction to what creative thinking is, explains its importance, and provides practical tools and strategies to help individuals generate ideas and make better decisions.

Based on extensive research and proven creative thinking models, the handbook offers a comprehensive framework for understanding and applying creative thinking in various contexts. It covers topics such as brainstorming, problem-solving, and decision-making, providing step-by-step instructions and exercises to help readers develop their creative thinking abilities.

One of the key strengths of the book is its accessibility. The authors have done an excellent job of breaking down complex concepts and making them accessible to a wide range of readers, regardless of their background or level of expertise. The language is concise and engaging, and the illustrations and examples help to reinforce the key points and make the information more relatable.

Another notable aspect of the Creative Thinking Handbook is its emphasis on practical application. The authors provide real-world examples and case studies to illustrate how creative thinking can be applied in various industries and professional settings. This helps readers to see the potential benefits of creative thinking and encourages them to incorporate it into their own work.

In conclusion, The Creative Thinking Handbook is a valuable resource for anyone seeking to enhance their creative thinking skills and find innovative solutions to professional challenges. Whether you are a business professional, an educator, or a creative individual, this book offers a wealth of practical tools and strategies to help you think differently and achieve greater success.

Weight: 408g
Dimension: 156 x 235 x 20 (mm)
ISBN-13: 9781398607064
Edition number: 2 Revised edition

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