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Peter Compo

The Emergent Approach to Strategy: Adaptive Design & Execution

The Emergent Approach to Strategy: Adaptive Design & Execution

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Strategy is still not fully defined and strategy practice is still largely based on a planned view of the world. Change and innovation, however, are not wholly planned but emerge from the myriad interactions of the players involved. This science of complex adaptive systems must provide the bedrock on which strategy is built. The Emergent Approach to Strategy is the first book to derive the definition, theory, and practice of strategy from adaptive systems.

Format: Hardback
Length: 311 pages
Publication date: 30 May 2022
Publisher: Business Expert Press


Despite the significant attention and resources devoted to strategy, reports of chronic failures persist. Two primary factors contribute to this issue. Firstly, the concept of strategy remains inadequately defined, leading to a lack of clarity in its implementation. Secondly, strategy practice continues to be largely based on a planned view of the world, disregarding the unpredictable and complex nature of change and innovation.

Change and innovation, however, do not arise solely from well-defined plans. They emerge from the intricate interactions among the various players involved, some of which are intentional and others unintentional. This complex interplay of forces requires a science that understands and analyzes adaptive systems.

The Emergent Approach to Strategy is a groundbreaking book that seeks to derive the definition, theory, and practice of strategy from adaptive systems. While primarily aimed at corporate business and functional leaders, this approach has broad applications. It introduces an agile method for designing strategy frameworks, replacing traditional stepwise chevron methods. Additionally, it presents new tests of strategy called the Five Disqualifiers, which provide a more comprehensive evaluation of a company's strategic position.

It is important to note that this book does not promise easy transformations. Change and innovation are challenging endeavors that often involve uncertainty and complexity. However, by adhering to the right principles and maintaining discipline, organizations can significantly increase their chances of success.

In conclusion, the Emergent Approach to Strategy offers a valuable perspective on strategy development by drawing insights from adaptive systems. By embracing a more flexible and dynamic approach, organizations can better adapt to the ever-changing business environment and increase their likelihood of success.


Dimension: 229 x 152 (mm)
ISBN-13: 9781637422618

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