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Miya Knights

The Future of Shopping: Using Digital, Data and AI to Win with Customers

The Future of Shopping: Using Digital, Data and AI to Win with Customers

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  • Condition: Brand new
  • UK Delivery times: Usually arrives within 2 - 3 working days
  • UK Shipping: Fee starts at £2.39. Subject to product weight & dimension

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  • More about The Future of Shopping: Using Digital, Data and AI to Win with Customers

How can retailers implement the right strategies to optimize customer journeys and adapt to rapid technological change?

The Future of Shopping
is a practical guide for managers, brand leaders and retail professionals who want to develop strategies that combine digital innovation with core retail principles. While the fundamentals of why people buy remain constant, how retailers apply them has been transformed by data, AI and emerging platforms.

Written by retail technology expert Miya Knights, this book draws on real-world examples from LVMH, Walmart and DingDong Fresh to show how technology is reshaping the shopping experience. With detailed frameworks and actionable tools, it equips professionals to strengthen credibility, apply models with confidence and deliver measurable career and business impact.

You'll learn how to:
- Apply data-driven insights to anticipate customer needs before they arise
- Implement retail media networks to enhance reach and engagement
- Develop strategies that combine sustainability with digital transformation
- Optimize personalization by aligning generative AI with the human touch
- Build models that connect innovation to measurable business performance

Covering every stage of the customer journey, The Future of Shopping equips mid-career professionals to implement new technologies strategically, optimize performance and advance their influence in a competitive sector.

Themes include: retail strategy, customer journey optimization, digital innovation, retail media networks, sustainability in retail, AI personalization

  • Publication date: 3 September 2026
  • Page count: 320
  • Dimensions: Height 234 mm; Width 156 mm
  • Publisher: Kogan Page Ltd
  • Format: Hardback
  • ISBN-13: 9781398627949

UK and International shipping information

UK Delivery and returns information:

  • Delivery within 2 - 3 days when ordering in the UK.
  • Shipping fee for UK customers from £2.39. Fully tracked shipping service available.
  • Returns policy: Return within 30 days of receipt for full refund.

International deliveries:

Shulph Ink now ships to Australia, Belgium, Canada, France, Germany, Ireland, Italy, India, Luxembourg Saudi Arabia, Singapore, Spain, Netherlands, New Zealand, United Arab Emirates, United States of America.

  • Delivery times: within 5 - 10 days for international orders.
  • Shipping fee: charges vary for overseas orders. Only tracked services are available for most international orders. Some countries have untracked shipping options.
  • Customs charges: If ordering to addresses outside the United Kingdom, you may or may not incur additional customs and duties fees during local delivery.
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