The Hidden Life of Clothing: Historical Perspectives on Fashion and Sustainability

Buyers have become increasingly disconnected from the creative and human aspects of clothing production, valuing it more for its fashion. Rachel Worth suggests looking to history to understand better the challenges consumers face and how to bridge divides between knowledge of the past, current individual choice, and possible directions for future action. This book suggests how we might rethink our wardrobes in philosophical and practical ways to create a sense of order and beauty and wrest control back from the increasing chaos of unsustainable, impersonal, and fast fashion.

Format: Hardback
Length: 216 pages
Publication date: 13 July 2023
Publisher: Bloomsbury Publishing PLC

Since the democratization of the clothing industry in the early 19th century, buyers have become increasingly disconnected from the creative and human aspects of the production of clothing. Arguably, clothing is now valued less for its aesthetic qualities or because of the hours spent in its making, but more for the extent to which it serves current 'fashion. In a climate of increasing anxiety about the environmental and social impact of the contemporary global fashion industry, Rachel Worth suggests that, rather than seeking solutions only in the present, looking to history can assist in understanding better the challenges consumers face today in making decisions about the contents of their wardrobes, which, in turn, will impact on the nature of the future global fashion industry. She does not seek to offer simplistic historical solutions to contemporary problems, but explores ways in which it might be possible to bridge divides between knowledge of the past, current individual choice, and possible directions for future action. The more we know about our clothes, the less likely it is that we will wear an item of clothing only a few times before replenishing it with newer purchases that are 'on trend. By taking ownership of our personal clothing choices rather than feeling pressurized to respond to sophisticated marketing and to 'influencers, this book suggests how we might rethink our wardrobes in philosophical and practical ways in order to create a sense of order and beauty in our lives and to wrest control back from the increasing chaos of seemingly endless choice that perpetuates unsustainable, impersonal, and fast fashion.

Dimension: 234 x 156 (mm)
ISBN-13: 9781350180987