PhilipBerners,Adrian Martin
The Practical Guide to Achieving Customer Satisfaction in Events and Hotels
The Practical Guide to Achieving Customer Satisfaction in Events and Hotels
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- More about The Practical Guide to Achieving Customer Satisfaction in Events and Hotels
The fourth title in the Routledge Series The Practical Guide to Events and Hotel Management provides expert-led insight into customer service best practice within events and hotels, with practical tips drawn from real-life industry examples and case studies. It is ideal for students of event management, hotel management, hospitality, or tourism and is a valuable resource for anybody working in the customer-facing industries.
Format: Paperback / softback
Length: 180 pages
Publication date: 18 July 2022
Publisher: Taylor & Francis Ltd
The fourth title in the Routledge Series, The Practical Guide to Events and Hotel Management, is titled "The Practical Guide to Achieving Customer Satisfaction in Events and Hotels." Written by industry experts, this book offers insightful advice on best practices in customer service within the events and hotel sectors. Following a logical structure, it includes practical tips derived from real-life industry examples, case studies, industry leaders, and the authors' extensive backgrounds in event and hotel management. The topics covered include defining customer service, addressing the notion of "Is the customer always right?", handling complaints effectively, empowering staff to recover customer service, and converting new customers into loyal ones.
Ideal for students studying event management, hotel management, hospitality, or tourism, this book serves as a valuable practical resource alongside theoretical textbooks. It is also a must-have tool for individuals working in customer-facing industries. By imparting valuable knowledge and strategies, this book empowers readers to deliver exceptional customer experiences and foster long-term customer relationships.
Weight: 304g
Dimension: 154 x 234 x 18 (mm)
ISBN-13: 9780367723859
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