PhilipBerners,Adrian Martin
The Practical Guide to Achieving Customer Satisfaction in Events and Hotels
The Practical Guide to Achieving Customer Satisfaction in Events and Hotels
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- More about The Practical Guide to Achieving Customer Satisfaction in Events and Hotels
This book provides practical guidance for achieving customer satisfaction in the hotel and event industries, integrating case studies, author voice boxes, and example forms and documents. It also covers underexplored areas such as employee empowerment, customer delight, over-promising, cultural implications, and contractual issues.
Format: Hardback
Length: 180 pages
Publication date: 18 July 2022
Publisher: Taylor & Francis Ltd
This book is a comprehensive guide that uniquely focuses on achieving customer satisfaction in the hotel and event industries. It provides step-by-step practical guidance, integrating case studies, author voice boxes, and example forms and documents to standardize procedures crucial for customer satisfaction. Drawing on extensive professional experience of both authors, it is contextualized within existing theoretical frameworks. Additionally, it delves into underexplored areas such as employee empowerment, customer delight, over-promising, cultural implications, and contractual issues in customer satisfaction. By offering a holistic approach, this book equips readers with the tools and knowledge needed to exceed customer expectations and drive success in the hospitality and event sectors.
This book is a comprehensive guide that uniquely focuses on achieving customer satisfaction in the hotel and event industries. It provides step-by-step practical guidance, integrating case studies, author voice boxes, and example forms and documents to standardize procedures crucial for customer satisfaction. Drawing on extensive professional experience of both authors, it is contextualized within existing theoretical frameworks. Additionally, it delves into underexplored areas such as employee empowerment, customer delight, over-promising, cultural implications, and contractual issues in customer satisfaction. By offering a holistic approach, this book equips readers with the tools and knowledge needed to exceed customer expectations and drive success in the hospitality and event sectors.
Dimension: 234 x 156 (mm)
ISBN-13: 9780367723873
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