The Production of Global Web Series in a Networked Age

This book explores the collaboration between veteran YouTubers and established TV producers to create serial narrative web-series, focusing on a hot topic of strong and rising interest amongst students. It includes eight case studies of key YouTube creators from under-represented and/or minority backgrounds.

Format: Hardback
Length: 262 pages
Publication date: 25 February 2022
Publisher: Taylor & Francis Ltd

Focusing on a hot topic of immense and growing interest among students at the moment, this research delves into the unique collaboration between veteran YouTubers and established TV producers in creating serial narrative web-series. Drawing upon the sole known longitudinal study of such partnerships, this comprehensive analysis offers valuable insights into the dynamics, challenges, and opportunities inherent in this emerging genre.

Moreover, the research includes eight in-depth case studies of key YouTube creators, each hailing from under-represented and/or minority backgrounds. These case studies provide a firsthand account of the experiences, strategies, and successes of these content creators in the world of serial narrative web-series, shedding light on their contributions to the growing popularity of this form of entertainment.

By examining the intersection of technology, content creation, and audience engagement, this research contributes to our understanding of the evolving landscape of digital media and its impact on storytelling. It offers valuable practical implications for both educators and industry professionals seeking to navigate the rapidly evolving world of web-series production and consumption.

In conclusion, this research provides a comprehensive exploration of the emerging field of serial narrative web-series, offering valuable insights into the collaborative processes, creative strategies, and cultural implications of this genre. It serves as a valuable resource for scholars, practitioners, and enthusiasts alike, as we continue to witness the transformative power of digital media in shaping our understanding of storytelling and entertainment.

Dimension: 234 x 156 (mm)
ISBN-13: 9781032022369