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The Rise of Mass Advertising: Law, Enchantment, and the Cultural Boundaries of British Modernity
The Rise of Mass Advertising: Law, Enchantment, and the Cultural Boundaries of British Modernity
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- More about The Rise of Mass Advertising: Law, Enchantment, and the Cultural Boundaries of British Modernity
Format: Hardback
Length: 432 pages
Publication date: 22 September 2022
Publisher: Oxford University Press
The Rise of Mass Advertising is the first cultural legal history of mass advertising in Britain c. 1840-1914 and its legal shaping; drawing together the history of capitalism, the history of fields of knowledge, and the history of modern disenchantment to present a new account of advertising's significance for modernity.
Weight: 856g
Dimension: 241 x 163 x 22 (mm)
ISBN-13: 9780192858917
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