The SAGE Handbook of the Digital Media Economy

The SAGE Handbook of the Digital Media Economy provides a multidisciplinary overview of contemporary scholarship relating to the intersection of the digital economy and the media, cultural, and creative industries. It covers key concepts, methodological approaches, media industries, geographies, and law, governance, and policy.

Format: Hardback
Length: 672 pages
Publication date: 14 October 2022
Publisher: SAGE Publications Ltd

The digital media economy is a central topic of media and communication studies, as the media landscape continues to evolve rapidly due to digitalization and datafication. This transformation has far-reaching implications for every aspect of the field, including ownership, production, distribution, and consumption.

To address this complex issue, the SAGE Handbook of the Digital Media Economy provides a comprehensive and multidisciplinary perspective on the intersection of the digital economy and the media, cultural, and creative industries. Written by leading scholars from various disciplinary backgrounds, the handbook offers a comprehensive overview of the major areas of debate, conceptual and methodological frameworks, and case studies.

PART 1: Key Concepts

In this section, the handbook explores the key concepts and theories that underpin the digital media economy. It discusses the changing nature of media ownership, the rise of digital platforms, the impact of algorithms and data analytics on content creation and distribution, and the challenges and opportunities posed by the digital media ecosystem.

PART 2: Methodological Approaches

The handbook also provides an in-depth exploration of methodological approaches used in digital media economy research. It discusses the importance of interdisciplinary research, the use of qualitative and quantitative methods, and the challenges of studying the complex and rapidly evolving digital media landscape.

PART 3: Media Industries of the Digital Economy

This section examines the media industries of the digital economy, including film, television, music, publishing, and gaming. It explores the impact of digital technologies on these industries, the changing business models, and the challenges and opportunities for content creators, producers, and distributors.

PART 4: Geographies of the Digital Economy

The handbook also considers the geographies of the digital media economy, including the global South, the Middle East, and Asia. It explores the different regulatory frameworks, cultural contexts, and economic developments in these regions and their implications for the digital media industry.

PART 5: Law, Governance, and Policy

Finally, the handbook examines the legal, governance, and policy issues surrounding the digital media economy. It discusses the challenges and opportunities for regulation, the role of governments and international organizations in shaping the digital media landscape, and the ethical and social implications of the digital media ecosystem.

In conclusion, the SAGE Handbook of the Digital Media Economy is a valuable resource for students, researchers, and policy-makers interested in understanding the complex and rapidly evolving digital media economy. It provides a comprehensive and multidisciplinary perspective on the intersection of the digital economy and the media, cultural, and creative industries, and offers insights into the major areas of debate, conceptual and methodological frameworks, and case studies.

Weight: 1330g
Dimension: 246 x 184 (mm)
ISBN-13: 9781526497994