The Second Offline: Doubling of Time and Place

The book "Mobile Internet Society" analyzes the transition from the first offline society to the second offline society,where users are connected to the Internet at all times. It introduces the concept of "doubling of time and place" and the analytical framework of the "second offline," considering research on various topics such as media usage, selfies, education, social media usage, mobile games, workstations, and consumer activity.

Format: Paperback / softback
Length: 261 pages
Publication date: 03 September 2022
Publisher: Springer Verlag, Singapore

The book delves into the intricate dynamics of the mobile Internet society, offering a comprehensive exploration of its current state. In contrast to past research, which struggled to establish a clear analytical framework, this book presents a novel approach by introducing the concept of "doubling of time and place." This transformative concept not only sheds light on the fundamental shifts occurring within this society but also provides a framework for understanding the complexities of its evolution.

The advent of smartphones has revolutionized the way we access and utilize the Internet, making it an integral part of our daily lives. The constant availability of online information has blurred the boundaries between offline and online experiences, leading to the emergence of the "second offline society." In this society, individuals are connected to the Internet at all times, blurring the lines between different places and times.

One of the significant developments brought about by the second offline is the overlapping of places. Broadcast and communication media have enabled the simultaneous presence of people in different locations, creating a sense of interconnectedness and virtual communities. This phenomenon, known as the "doubling of place," has profound implications for our understanding of social interactions and communication.

Furthermore, the second offline has facilitated the overlap of different times. Virtual reality (VR) and augmented reality (AR) technologies have opened up new possibilities for experiences that transcend the limitations of time and space. People can now engage with virtual environments and interact with others in real-time, regardless of their physical location.

The smartphone, as the catalyst for these developments, plays a pivotal role in enabling both the doubling of time and place. It provides the portability and connectivity necessary to access the Internet anytime, anywhere, and has become an essential tool for individuals in the mobile Internet society.

The book encompasses a wide range of research topics that contribute to our understanding of the mobile Internet society. These include the media usage patterns of young adults, the phenomenon of selfies, the impact of education on mobile Internet usage, the role of social media in shaping societal interactions, the popularity of mobile games, the design of workstations and consumer behavior in the mobile Internet environment.

By examining these diverse aspects, the book offers valuable insights into the evolving nature of the mobile Internet society. It sheds light on the changing preferences, behaviors, and attitudes of individuals as they navigate the digital landscape, and provides a framework for analyzing the complex dynamics that shape this society.

In conclusion, this book presents a groundbreaking exploration of the mobile Internet society, offering a comprehensive and innovative perspective on its current state and future trajectory. Through the introduction of the concept of "doubling of time and place" and the analytical framework of the "second offline," it provides a valuable contribution to the field of digital media and society. By examining a wide range of research topics, the book offers insights into the complex dynamics that shape this society and provides a roadmap for understanding its evolution in the years to come.

Weight: 427g
Dimension: 235 x 155 (mm)
ISBN-13: 9789811624278
Edition number: 1st ed. 2021