The Story of Bass: The Rise and Demise of a Brewing Great

This book chronicles the 230-year history of Bass, from a small provincial brewery to the world's largest ale brewer, and how social attitudes, economic conditions, and government regulations impacted the brewing industry. It also tells the story of the companies that merged to form Bass Charrington in the 1960s, which was the UK's largest brewing company at the time.

Format: Paperback / softback
Length: 96 pages
Publication date: 15 April 2022
Publisher: Amberley Publishing

This captivating book delves into the remarkable tale of Bass, a brewery that embarked on an extraordinary journey from a modest provincial brewery to become the world's largest ale brewer during the mid-1800s. Spanning a remarkable 230 years, the story unfolds against a backdrop of shifting social attitudes, economic fluctuations, and government regulations, intricately intertwining with the evolution of the brewing industry. The book also sheds light on the mergers that took place in the 1960s, leading to the formation of Bass Charrington, which at the time stood as the UK's largest brewing company. At the heart of this captivating narrative are the individuals and personalities who played pivotal roles in shaping the course of Bass's remarkable journey. Packed with rare and previously unpublished images, this authoritative work is penned by the chairman of the National Brewery Heritage Trust, making it an indispensable read for anyone with a deep fascination in the history of beer and brewing.

Weight: 284g
Dimension: 167 x 233 x 13 (mm)
ISBN-13: 9781398109421