The Untold Story of the Korean Film Industry: A Global Business and Economic Perspective

This book analyzes the Korean film industry's emergence and development in a global business and economic perspective, comparing it to the world's six largest film industries. It uses analytical tools to provide new insights into the effectiveness of film policies, relevant to Korea and other countries seeking to enhance their film industries.

Format: Paperback / softback
Length: 237 pages
Publication date: 11 September 2022
Publisher: Springer Nature Switzerland AG

This comprehensive analysis delves into the emergence and development of the Korean film industry within a global business and economic context. Serving as one of the pioneering works, it compares the film policies and industries of the world's six largest film industries, with a special focus on Korea as the central character. Its primary objective is to establish the defining characteristics of effective film policies. Through a series of compelling cases, the book challenges the notion that economic viability alone cannot achieve cultural goals, demonstrating that a well-crafted policy can be a powerful tool for achieving desired outcomes.

Drawing upon a range of analytical tools borrowed from the economic analysis of international trade policies, the book yields a rich harvest of novel, rigorous, and often unexpected insights into the effectiveness of existing film policies. These findings have far-reaching implications not only for Korea but for all countries seeking to nurture or enhance the competitiveness of their film industries.

This book appeals to a diverse audience of scholars interested in cultural studies, including media and cultural specialists, political scientists, sociologists, historians, as well as business analysts and economists with a specialization in cultural economics. Given its focus on film policies and their improvement, it will be of great interest to policymakers, business figures, public relations professionals, and staff from international organizations actively engaged in the film industry.

Weight: 351g
Dimension: 210 x 148 (mm)
ISBN-13: 9783030803445
Edition number: 1st ed. 2021