Jan-Benedict Steenkamp
Time to Lead: Lessons for Today's Leaders from Bold Decisions that Changed History
Time to Lead: Lessons for Today's Leaders from Bold Decisions that Changed History
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Excellent- More about Time to Lead: Lessons for Today's Leaders from Bold Decisions that Changed History
Format: Hardback
Length: 200 pages
Publication date: 24 September 2020
Publisher: Greenleaf Book Group LLC
What can today's corporate leaders learn from decisions of leaders who changed the course of world history? Jan Benedict Steenkamp, Knox Massey Distinguished Professor of Marketing, and one of the world's leading thinkers on global strategy and branding, is passionate about history, and his book offers important answers to that question.
Weight: 720g
Dimension: 164 x 236 x 36 (mm)
ISBN-13: 9781734324822
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