Tourism and Hospitality Management in Practice: A Case Study Collection

Tourism and Hospitality Management in Practice: A Case Study Collection provides real-world business cases for undergraduate and graduate courses, focusing on SMEs in different countries. It offers opportunities to connect knowledge and theory to practice, with analytical skill development, problem-solving, and alternative generation.

Format: Paperback / softback
Length: 170 pages
Publication date: 22 December 2023
Publisher: Taylor & Francis Ltd

A comprehensive and insightful examination of the practical aspects of tourism and hospitality management is provided through the book "Tourism and Hospitality Management in Practice: A Case Study Collection." This collection comprises a diverse range of real-world business cases, with a specific emphasis on small- and medium-sized enterprises (SMEs) operating in various countries across the globe. Comprising fifteen compact cases, the book offers a comprehensive portrayal of diverse business scenarios that present decision-making opportunities, challenges, and potential growth prospects.

The cases are organized into four distinct parts, each reflecting the multifaceted impacts of changing external conditions and internal factors within the tourism and hospitality SMEs. Each case revolves around a specific business situation and context, compelling students to assume the role of decision-makers. Within each case, a concise synopsis provides an overview of the challenges and opportunities at hand. Accompanied by a series of discussion questions, learning activities, references, and further reading suggestions, the cases offer a rich learning experience.

Furthermore, an introductory chapter authored specifically for students offers valuable guidance on the expectations and approaches associated with case-based learning. It provides insights into effective case analysis, problem-solving techniques, and alternative generation strategies. The cases in this collection provide numerous opportunities for students to bridge the gap between tourism and hospitality knowledge and theory and practical application.

With a focus on analytical skill development, problem-solving, and innovative thinking, this case collection is an invaluable resource for undergraduate and graduate courses in tourism, hospitality management, and business. It is also suitable for professional development programs, enabling individuals and organizations to enhance their expertise and competitiveness in the dynamic and rapidly evolving tourism and hospitality industry.

For instructors who adopt this case collection in their teaching, an extensive range of teaching notes is available online. These notes encompass comprehensive teaching plans, resources, learning activities, reflective questions, additional readings, and external resources. The online availability of these materials ensures convenient access and facilitates seamless integration of case-based learning into academic curricula.

In conclusion, "Tourism and Hospitality Management in Practice: A Case Study Collection" serves as a valuable tool for students, educators, and professionals seeking to gain a deeper understanding of the practical aspects of tourism and hospitality management. By presenting a diverse range of real-world cases, the book fosters analytical skill development, problem-solving abilities, and innovative thinking, enabling individuals and organizations to thrive in the dynamic and ever-evolving tourism and hospitality industry.

Weight: 340g
Dimension: 174 x 246 x 15 (mm)
ISBN-13: 9781032247601