Urgent Business: Five Myths Business Needs to Overcome to Save Itself and the Planet

Getting business on board is essential for achieving the UN Sustainable Development Goals. Ian Thomson and Dominic Bates' book "Urgent Business" challenges five common myths that trap businesses in an unsustainable black hole and offers a manifesto for change. It combines cutting-edge research with real-world examples to highlight the practical and holistic steps all businesses can take to play their part in addressing the goals.

Format: Paperback / softback
Length: 230 pages
Publication date: 22 February 2022
Publisher: Bristol University Press

Here is the rephrased text:

Embracing business collaboration is paramount in our quest to attain the United Nations' ambitious objective of constructing a more promising future for both people and the planet by the year 2030. However, a significant portion of the sustainable business agenda falls significantly short of the required standards, with certain practices even exacerbating the issues they aim to address. In their urgent book, "Urgent Business," Ian Thomson, a distinguished business school professor, and Dominic Bates, a former journalist, come together to debunk five prevalent misconceptions that hinder businesses from escaping an unsustainable predicament. By integrating cutting-edge research from diverse fields such as artificial intelligence, systems theory, climate science, and behavioral economics, the authors shed light on practical and comprehensive measures that all businesses can undertake to contribute to the achievement of the United Nations Sustainable Development Goals. Through captivating real-world examples, they illustrate how companies can embrace sustainability and drive positive change in their operations and value chains. "Urgent Business" serves as a valuable guide for executives, policymakers, and stakeholders seeking to navigate the complexities of sustainable business and pave the way for a more sustainable and equitable future.

Weight: 356g
Dimension: 156 x 233 x 18 (mm)
ISBN-13: 9781529217599