US Public Opinion since the 1930s: Galluping through History

George Gallup, who pioneered survey sampling methods, conducted his first survey in 1936. This book covers historical events from the 1930s to the present, divided into categories such as world events, U.S. politics, race, sex and gender, the economy, science, technology, and the environment, and popular trends. It includes 40 survey questions for extended analysis.

Format: Paperback / softback
Length: 266 pages
Publication date: 15 September 2023
Publisher: Lexington Books

This remarkable work is a captivating blend of history and public opinion, penned by the pioneering figure George Gallup, whose name has become synonymous with the realm of public opinion polls. In 1936, Gallup embarked on his inaugural survey, marking a significant milestone in the field of survey sampling methods. The heart of this extraordinary book begins right there, with Seltzer dedicating a chapter to each decade from the 1930s to the present. Within these chapters, he delves into the historical events of each era, providing a comprehensive account of what the American public thought about these events, as revealed through Gallup polls and other public opinion surveys.

The book is organized into distinct categories, each covering a range of topics that reflect the changing landscape of society. These categories include world events, U.S. politics, race, sex and gender, the economy, science, technology, and the environment, as well as popular trends. To facilitate a deeper understanding of the public's perspective, approximately 40 survey questions are carefully selected for in-depth analysis within each chapter. These questions are designed to break down the results by various demographic factors such as race, age, gender, education, region, and political party.

Through meticulous research and analysis, Seltzer presents a vivid and insightful portrait of the American public's thoughts and attitudes over the past several decades. The book offers valuable insights into the social, political, and cultural dynamics that have shaped the nation, providing a rich tapestry of information for scholars, researchers, and anyone interested in understanding the complex dynamics of public opinion.

This remarkable work not only serves as a valuable resource for history enthusiasts but also serves as a crucial tool for policymakers and individuals seeking to gain a deeper understanding of the public's perspective on contemporary issues. By examining the trends and patterns revealed in the data, policymakers can develop more effective strategies to address the challenges and opportunities facing society.

In conclusion, George Gallup's The Gallup Poll: Public Opinion Since 1935 is a groundbreaking achievement that combines the realms of history and public opinion in a truly captivating way. Written by the pioneer himself, this book offers a wealth of information and insights into the American public's thoughts and attitudes over the past several decades. It serves as a valuable resource for scholars, researchers, policymakers, and anyone interested in understanding the complex dynamics of public opinion and the role it plays in shaping our world.

Weight: 417g
Dimension: 230 x 153 x 20 (mm)
ISBN-13: 9781793653529