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Anchal Seda

What Would the Aunties Say?: A brown girl's guide to being yourself and living your best life

What Would the Aunties Say?: A brown girl's guide to being yourself and living your best life

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  • More about What Would the Aunties Say?: A brown girl's guide to being yourself and living your best life


In her groundbreaking book, "What Would the Aunties Say?", beauty influencer and podcaster Anchal Seda explores the shared experiences of brown girls from Indian, Pakistani, and Bangladeshi women living in the Western world. The book offers advice on handling culture, being yourself, living your best life, and dealing with the Aunties, navigating the challenges of life in our community, and embracing the fusion of East and West. It will make you laugh and cry and inspire you to be unapologetically yourself.

Format: Paperback / softback
Length: 304 pages
Publication date: 26 May 2022
Publisher: Simon & Schuster Ltd


In her groundbreaking book, "What Would the Aunties Say?", beauty influencer and podcaster Anchal Seda delves into the shared experiences of brown girls from Indian, Pakistani, and Bangladeshi backgrounds living in the Western world. Packed with stories and advice that will have readers laughing and crying, this book offers a unique perspective on navigating cultural norms, being true to oneself, living a fulfilling life, and dealing with the ever-present Aunties.

Navigating life in our community can be challenging, as we live in a world that is vastly different from the one our parents, uncles, aunts, and grandparents experienced. Unwritten rules and expectations abound, making it easy to feel overwhelmed. However, Anchal assures readers that they are not alone in their struggles.

"What Would the Aunties Say?" is filled with humor and warmth, drawing inspiration from the popular podcast of the same name. Anchal shares her own experiences, alongside the stories and dilemmas of other young women like her. The book covers a wide range of topics, including education and career, beauty standards and colorism, dating and marriage, mental health and therapy, racism and inequality, and, of course, the complex relationship with family.

Through her honest and relatable storytelling, Anchal encourages readers to laugh, cry, and nod in recognition of the experiences shared by her and her fellow brown girls. She offers practical advice on handling the challenges we face, while also celebrating the benefits of the fusion of East and West. Anchal inspires readers to be unapologetically themselves, embracing their unique identities and cultural backgrounds.

"What Would the Aunties Say?" is a must-read for anyone who wants to understand the experiences of brown girls in the Western world, and for those seeking guidance on navigating the complexities of life and relationships. With its powerful messages and relatable storytelling, this book will leave a lasting impact on readers of all ages and backgrounds.

Weight: 276g
Dimension: 129 x 198 x 25 (mm)
ISBN-13: 9781398505636

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