David M. Cote

Winning Now, Winning Later: How Companies Can Succeed in the Short Term While Investing for the Long Term

Winning Now, Winning Later: How Companies Can Succeed in the Short Term While Investing for the Long Term

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In a tough economy, businesses must choose between short-term objectives and long-term security. David Cote, CEO of Honeywell, offers a solution in his book Winning Now, Winning Later. He shares 10 essential principles for winning today and tomorrow, including spotting business practices that may cost the company in the future, investing in growth initiatives, sustaining short-term performance, and fostering independent thinking.

Format: Paperback / softback
Length: 288 pages
Publication date: 19 August 2021
Publisher: HarperCollins Focus


In this ever-changing business landscape, where uncertainty reigns supreme, every decision becomes a crucial crossroads between pursuing short-term gains and securing a sustainable future for your company. As CEO of Honeywell, David Cote navigated this delicate balance with astute wisdom, leading the company through the challenging 2008 recession. In this invaluable guide, he shares the same revolutionary approach that transformed Honeywell, offering a comprehensive solution to the perennial challenge of short-termism.

Winning Now, Winning Later is a beacon of guidance for leaders across industries, empowering them to break free from the daily grind of short-termism and leave an indelible legacy of success. This tested and proven approach has the power to strengthen your business like never before, even in the face of seemingly insurmountable challenges. Whether your company is facing a recession or a leadership transition, Cote's insights will inspire you to stand up against those who prioritize short-term gains over long-term sustainability.

Within the pages of Winning Now, Winning Later, Cote unveils 10 essential principles for triumphing in the present and tomorrow. These principles include:

• Recognizing business practices that may appear attractive in the short term but have the potential to harm the company in the long run.
• Identifying the optimal locations and strategies for investing in growth initiatives, maximizing their impact.
• Maintaining a harmonious balance between short-term performance and long-term investments, even in challenging times.
• Encouraging independent thinking among your colleagues and fostering a culture that values both short- and long-term objectives.

By embracing these principles, you can navigate the complexities of the business world with confidence and resilience, ensuring that your company thrives in the face of adversity. Winning Now, Winning Later is a must-read for leaders who are committed to making a lasting impact and building a prosperous future for their organizations.

Weight: 256g
Dimension: 141 x 213 x 23 (mm)
ISBN-13: 9781599510316

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