Johnston Carla Brooks
Winning the Global TV News Game
Winning the Global TV News Game
💎 Earn 696 Points (£6.96) on this item.
- Condition: Brand new
- UK Delivery times: Usually arrives within 2 - 3 working days
- UK Shipping: Fee starts at £2.39. Subject to product weight & dimension
Bulk ordering. Want 15 or more copies? Get a personalised quote and bigger discounts. Learn more about bulk orders.
Couldn't load pickup availability
- More about Winning the Global TV News Game
The Global TV News Game (1995) explores the 1990s TV news revolution, focusing on industry players, hardware, and regional markets. It features insights from leading news media professionals.
Format: Hardback
Length: 340 pages
Publication date: 22 December 2023
Publisher: Taylor & Francis Ltd
The Global TV News Game (1995) delves into the sweeping transformation of global TV news during the 1990s, exploring the intricate interplay between the industry and the viewers. This comprehensive examination takes a marketing perspective, focusing on regional markets worldwide and examining the key players and technological advancements that shaped the landscape. A wealth of insights is provided by renowned news media professionals, who offer their perspectives on the latest thinking and emerging trends in their field.
The book sheds light on the evolution of live TV news as a business model, emphasizing the strategies employed by industry players to capture and retain audience attention. It examines the impact of globalization on news production and distribution, highlighting the challenges and opportunities that arise from operating in a diverse and interconnected world.
Furthermore, The Global TV News Game delves into the changing dynamics of news consumption, examining how viewers access and consume news in the digital age. It explores the rise of 24-hour news channels, the proliferation of online news platforms, and the impact of social media on news dissemination and audience engagement.
The book also offers valuable insights into the ethical considerations and challenges faced by TV news organizations in the pursuit of accuracy and impartiality. It examines the role of journalists, editors, and producers in shaping the narrative and the responsibilities they hold in ensuring the dissemination of reliable and unbiased information.
In conclusion, The Global TV News Game provides a comprehensive and insightful examination of the global TV news revolution of the 1990s. It offers valuable insights into the industry's strategies, technological advancements, and the changing dynamics of news consumption. Through the perspectives of leading news media professionals, the book sheds light on the ethical considerations and challenges faced by TV news organizations in their pursuit of truth and impartiality. This book is a must-read for anyone interested in understanding the complex world of TV news and its impact on society.
Weight: 800g
Dimension: 234 x 156 (mm)
ISBN-13: 9781032607757
This item can be found in:
UK and International shipping information
UK and International shipping information
UK Delivery and returns information:
- Delivery within 2 - 3 days when ordering in the UK.
- Shipping fee for UK customers from £2.39. Fully tracked shipping service available.
- Returns policy: Return within 30 days of receipt for full refund.
International deliveries:
Shulph Ink now ships to Australia, Belgium, Canada, France, Germany, Ireland, Italy, India, Luxembourg Saudi Arabia, Singapore, Spain, Netherlands, New Zealand, United Arab Emirates, United States of America.
- Delivery times: within 5 - 10 days for international orders.
- Shipping fee: charges vary for overseas orders. Only tracked services are available for most international orders. Some countries have untracked shipping options.
- Customs charges: If ordering to addresses outside the United Kingdom, you may or may not incur additional customs and duties fees during local delivery.
