Wwf and Arctic Environmentalism: Conservationism and the Engo in the Circumpolar North

This book explores WWFs approach to engagement in the Circumpolar North, arguing that its success is based on four inter-related pillars: legacy, networks, scientific research, and communication style. WWF has made remarkable strides in Arctic and northern engagement through its Global Arctic Programme and national organizations, but more work is needed to adopt a long-term strategy that considers the needs and desires of northerners.

Format: Hardback
Length: 192 pages
Publication date: 29 November 2022
Publisher: Manchester University Press

This captivating book delves into the intricate world of WWF's engagement in the breathtaking Circumpolar North. Through extensive interviews with WWF representatives and esteemed experts, it unravels the foundation of WWF's remarkable success in this region. The book argues that the key to WWF's enduring presence and impact lies in four interconnected pillars: legacy, networks, scientific research, and communication style.

Legacy plays a pivotal role, as WWF draws upon its rich history and expertise to shape its actions and initiatives. By building upon past successes and lessons learned, WWF is able to forge strong relationships and partnerships with local communities, governments, and other stakeholders. This legacy of trust and collaboration enables WWF to effectively address the complex challenges facing the Circumpolar North.

Networks are another critical component of WWF's approach. By establishing and nurturing relationships with a wide range of organizations, institutions, and individuals, WWF is able to leverage its resources, knowledge, and influence to achieve its goals. These networks provide a platform for sharing information, expertise, and best practices, enabling WWF to work collaboratively and effectively with a diverse range of stakeholders.

Scientific research is another cornerstone of WWF's work in the Circumpolar North. Through rigorous scientific studies and analysis, WWF is able to gain a deeper understanding of the region's ecosystems, wildlife, and environmental challenges. This research informs WWF's advocacy efforts, policy development, and conservation initiatives, ensuring that they are based on the most up-to-date and reliable data.

Communication style is perhaps the most distinctive aspect of WWF's engagement in the Circumpolar North. The organization recognizes the importance of engaging with local communities and indigenous peoples in a meaningful and respectful manner. WWF employs a collaborative and inclusive approach, seeking to involve and empower these communities as active participants in conservation efforts. This approach not only enhances the effectiveness of WWF's work but also fosters a sense of ownership and responsibility for the region's natural resources.

The book makes a compelling case that WWF has achieved remarkable strides in Arctic and northern engagement through its Global Arctic Programme and national organizations and associated offices in the Arctic states. However, it also highlights the need for environmental and animal rights organizations to adopt a long-term strategy that recognizes the unique needs and desires of northerners. By incorporating the perspectives and priorities of northerners into their work, these organizations can better resonate with key northern audiences and achieve greater impact in their conservation efforts.

In conclusion, this thought-provoking book offers a valuable insight into WWF's approach to engagement in the Circumpolar North. By emphasizing the importance of legacy, networks, scientific research, and communication style, it provides a roadmap for other organizations seeking to make a positive impact in this region. By adopting a long-term strategy that recognizes the needs and desires of northerners, environmental and animal rights organizations can work together to protect the fragile ecosystems and wildlife of the Circumpolar North for generations to come.

Dimension: 216 x 138 (mm)
ISBN-13: 9781526153821