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Parnell, Amelia

You Are a Data Person: Strategies for Using Analytics on Campus

You Are a Data Person: Strategies for Using Analytics on Campus

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  • More about You Are a Data Person: Strategies for Using Analytics on Campus


The book "You Are a Data Person" helps college professionals understand and use data to provide evidence of successful activities, programs, and services. It provides context for the levels of comfort with data and identifies areas where knowledge can be strengthened and applied. It also highlights the importance of monitoring student movements and making data contributions in various roles. The book includes self-assessment questions, action steps, and resources to help readers embrace their identity as data people.

Format: Paperback / softback
Length: 256 pages
Publication date: 14 September 2021
Publisher: Stylus Publishing


The demand for evidence of successful activities, programs, and services within higher education is increasing, requiring college professionals to approach their work with a data-informed perspective. However, many individuals may feel hesitant or overwhelmed by the idea of working with data, believing they lack the necessary skills or expertise. This is where Amelia Parnell's book, "You Are a Data Person," comes in as a valuable resource.

"You Are a Data Person" provides a framework for understanding the levels at which individuals are currently comfortable using data and identifies areas where they can strengthen their knowledge and apply it to their university roles. It emphasizes the importance of data in various aspects of higher education, such as program delivery, resource allocation, student engagement, and financial management.

The book offers practical examples and insights from professionals across different sectors of higher education, showcasing how they make data-driven decisions and contribute to their institutions' success. Whether you are a teaching professor, student affairs personnel, or administrator, Parnell provides tangible ways for you to embrace your identity as a data person and make meaningful contributions to your work.

One of the key strengths of "You Are a Data Person" is its accessibility and practicality. The book is written in a clear and concise manner, making it easy to understand and apply the concepts presented. It includes a set of self-assessment questions and a companion set of action steps and available resources to help readers identify their data strengths and weaknesses and develop a plan for improvement.

Furthermore, the book encourages readers to take the initiative and engage in data projects, whether on a small scale or within a larger institutional context. It provides guidance and support throughout the process, helping readers navigate the complexities of data analysis and visualization and apply their findings to inform decision-making.

In conclusion, "You Are a Data Person" is a valuable resource for college professionals who want to enhance their data skills and contribute to their institutions' success. Whether you are a novice or an experienced data user, this book provides the context, practical examples, and guidance you need to embrace your identity as a data person and make a positive impact in your work. By leveraging the power of data, you can enhance program quality, improve student engagement, and optimize resource allocation, ultimately driving the growth and success of your institution.

Weight: 288g
Dimension: 152 x 229 x 18 (mm)
ISBN-13: 9781642671377

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