Advances in Tourism, Technology and Systems: Selected Papers from ICOTTS 2021, Volume 2

This book presents high-quality research papers from the International Conference on Tourism,Technology & Systems (ICOTTS 2021), covering various areas of technology in tourism and the tourist experience.

Format: Hardback
Length: 617 pages
Publication date: 28 May 2022
Publisher: Springer Verlag, Singapore

The book presents a comprehensive collection of high-quality research papers that were presented at the International Conference on Tourism, Technology & Systems (ICOTTS 2021), which took place at the University of Cartagena in Cartagena de Indias, Colombia, from November 4 to 6, 2021. Spanning two volumes, this publication delves into diverse areas of technology in tourism, the tourist experience, generations and technology in tourism, digital marketing for tourism and travel, mobile technologies for sustainable tourism, information technologies in tourism, digital transformation of tourism businesses, e-tourism and tourism 2.0, big data and management for travel and tourism, geotagging and tourist mobility, smart destinations, robotics in tourism, and information systems and technologies.

The first volume focuses on technology in tourism, exploring innovative approaches and solutions that enhance the traveler's journey. It covers topics such as artificial intelligence, virtual reality, blockchain, and big data analytics, highlighting their potential to revolutionize the industry. The second volume delves into the tourist experience, examining the various factors that shape the travel experience and the role of technology in enhancing it. It explores themes such as personalization, customer engagement, and sustainable tourism practices, emphasizing the importance of creating immersive and memorable experiences for tourists.

Generations and technology in tourism shed light on the changing preferences and behaviors of different generations of travelers, and how technology can be used to tailor experiences and communication strategies accordingly. The chapter explores the impact of social media, mobile devices, and other digital technologies on the tourism industry, as well as the challenges and opportunities they present.

Digital marketing applied to tourism and travel explores the use of digital marketing techniques to promote and attract tourists to destinations. It covers topics such as search engine optimization, social media marketing, email marketing, and online advertising, highlighting the importance of effective digital marketing strategies in the competitive landscape of the tourism industry.

Mobile technologies applied to sustainable tourism examines the role of mobile technologies in promoting sustainable tourism practices. It explores the use of mobile apps, wearable devices, and other mobile technologies to provide information, educate tourists, and encourage environmentally responsible behavior.

Information technologies in tourism discuss the use of information technology to enhance the efficiency and effectiveness of tourism businesses. It covers topics such as data management, customer relationship management, and e-commerce, highlighting the importance of technology in improving the overall customer experience and operational efficiency.

Digital transformation of tourism businesses explores the challenges and opportunities associated with the digital transformation of tourism businesses. It covers topics such as digital strategy, technology adoption, and change management, emphasizing the need for tourism businesses to adapt to the rapidly changing digital landscape to remain competitive.

E-tourism and tourism 2.0 discuss the emerging trends and developments in e-tourism and tourism 2.0. It covers topics such as online booking, mobile payments, and social media influencers, highlighting the importance of digital technologies in shaping the future of the tourism industry.

Big data and management for travel and tourism explores the use of big data analytics to improve the management and decision-making processes in the travel and tourism industry. It covers topics such as data mining, data visualization, and data-driven marketing, emphasizing the importance of leveraging big data to gain insights and optimize operations.

Geotagging and tourist mobility discuss the use of geotagging and other location-based technologies to enhance the tourist experience and improve tourist mobility. It covers topics such as location-based marketing, geotourism, and smart tourism, highlighting the potential of these technologies to create personalized and immersive travel experiences.

Robotics in tourism examines the use of robotics and artificial intelligence in the tourism industry. It covers topics such as autonomous vehicles, virtual assistants, and chatbots, highlighting the potential of these technologies to improve customer service, automate processes, and enhance the overall tourist experience.

Information systems and technologies discuss the use of information systems and technologies to support the tourism industry. It covers topics such as data analytics, cloud computing, and information security, emphasizing the importance of robust and secure information systems in supporting tourism businesses and ensuring the safety and security of tourists.

In conclusion, the book presents a comprehensive collection of high-quality research papers that cover a wide range of topics related to technology in tourism, the tourist experience, generations and technology in tourism, digital marketing, mobile technologies, information technologies, digital transformation, e-tourism, tourism 2.0, big data, management, geotagging, smart destinations, robotics, and information systems and technologies. The contributions of the authors and researchers in this publication provide valuable insights and perspectives on the latest trends and developments in the tourism industry, and will be of interest to scholars, researchers, practitioners, and policymakers alike.

Weight: 1105g
Dimension: 235 x 155 (mm)
ISBN-13: 9789811697005
Edition number: 1st ed. 2022