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Zhou Yong,Zhao Xuan

Audio-Visual Communication in the Multiscreen Era

Audio-Visual Communication in the Multiscreen Era

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  • More about Audio-Visual Communication in the Multiscreen Era

Format: Hardback
Length: 226 pages
Publication date: 30 January 2026
Publisher: Taylor & Francis Ltd

The book presents a theoretical and methodological framework that addresses the limitations of traditional, small-sample TV viewership surveys in today's evolving media landscape. It proposes a comprehensive system that reflects the communication effects of audio-visual information in the multiscreen era.

Weight: 610g
Dimension: 234 x 156 (mm)
ISBN-13: 9781032815947

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