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Jessica Zwaan

Built for People: Transform Your Employee Experience Using Product Management Principles

Built for People: Transform Your Employee Experience Using Product Management Principles

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  • More about Built for People: Transform Your Employee Experience Using Product Management Principles


Built for People is a book that explains how to improve workforce and business performance by developing people-centred ways of working, evidence-based decision-making, and a culture of continuous feedback and iteration. It provides practical guidance on how to proactively develop an employee experience, attract, engage, and retain talent, operate at their full potential, and handle organizational change, company culture clashes, and build and improve overall business performance and employee experience at scale.

Format: Paperback / softback
Length: 256 pages
Publication date: 03 May 2023
Publisher: Kogan Page Ltd


Taking the best elements of a product-management approach and applying them to human resources (HR) activity can transform the people function. This book shows you how. Written for all HR professionals and business leaders, Built for People explains how to improve workforce and business performance by developing people-centered ways of working, evidence-based decision-making, and a culture of continuous feedback and iteration. It explains everything from what this approach means for business professionals, what the benefits of it are, and how to do it effectively. It covers how to proactively develop an employee experience that attracts, engages, and retains the talent the business needs and supports them to operate at their full potential. There is also practical guidance on the importance of user research, sprint planning, vision development, and how to encourage a continuous feedback loop in your team. This book includes the importance of testing and iteration and how to define metrics for success, as well as showing you how to handle organizational change, company culture clashes, and how to build and improve overall business performance and employee experience at scale. Full of tools, case studies, exercises, and advice from those who are already seeing the benefits of a product-management approach, this is essential reading for all business leaders needing to develop an agile, innovative, and evidence-based approach to their people operations.

Weight: 388g
Dimension: 156 x 234 x 17 (mm)
ISBN-13: 9781398608023

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