Burn the Boats: Toss Plan B Overboard and Unleash Your Full Potential

In this inspiring rags-to-riches story, Matt Higgins shares the blueprint he used to go from a desperate sixteen-year-old high school dropout to a shark on Shark Tank and a faculty member at Harvard Business School. He explains how to burn the boats, a tactic used by leaders throughout history to motivate their troops for success, by destroying all opportunities for retreat and fully committing to the mission. This book provides actionable advice and inspiration from real-life success stories to help readers level up their lives and confidently go all in on their true purpose.

Format: Hardback
Length: 288 pages
Publication date: 16 March 2023
Publisher: HarperCollins Publishers Inc

In this captivating rags-to-riches instant classic, a must-read for anyone aspiring to start their own business, Matt Higgins shares the blueprint he used to transform himself from a desperate sixteen-year-old high school dropout caring for his sick mother in Queens, New York, to a shark on Shark Tank and a faculty member at Harvard Business School. Told with raw emotion and unparalleled transparency, Higgins unveils the definitive guide on the oldest life hack in history: burn the boats. From Sun Tzu to Julius Caesar, the ancient Israelites to Ukrainian President Volodymyr Zelensky, there's a bold and highly effective tactic seen throughout history when leaders want to motivate their troops for success, they destroy all opportunities for retreat and fully commit to the mission. They burn their boats; it's win or perish, and the clarity of sheer desperation propels them to victory.

But the conviction of crisis decision-making can also be harnessed in peacetime to achieve unfathomable success. Higgins draws upon extensive research, historical precedent, and dozens of firsthand case studies—from actress-turned-entrepreneur Scarlett Johansson to NFL Coach Rex Ryan—that prove merely contemplating Plan B diminishes the probability of ever achieving Plan A. Now a self-made serial entrepreneur with a $1 billion consumer portfolio of some of America's most iconic brands, Higgins explains how to burn the metaphorical boats that undermine total commitment, ranging from imposter syndrome to paralyzing anxiety to toxic leadership.

Burn the Boats is the manifesto for anyone looking to level up their life while navigating risk. Each chapter includes clear, actionable advice that readers can immediately start applying to their own lives, along with inspiration drawn from dozens of real-life examples. Whether you're a budding entrepreneur, a corporate professional seeking growth, or simply someone who wants to overcome self-doubt and achieve your full potential, this book will empower you to burn the boats and embark on a journey of unwavering commitment and success. So, grab a copy, ignite your passion, and let the flames of determination guide you toward a life beyond your wildest dreams.

Weight: 502g
Dimension: 161 x 238 x 28 (mm)
ISBN-13: 9780063088863