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Matthew W.Ragas,RonCulp

Business Acumen for Strategic Communicators: The Workbook

Business Acumen for Strategic Communicators: The Workbook

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  • More about Business Acumen for Strategic Communicators: The Workbook

Format: Paperback / softback
Length: 304 pages
Publication date: 10 September 2024
Publisher: Emerald Publishing Limited

Drawing on Ragas and Culp’s prior books, this workbook offers hands-on learning opportunities to help put newly acquired business acumen knowledge into practice. Through briefs, exercises and discussion activities readers will learn to analyze and interpret key business materials produced by companies and nonprofits organizations.

Weight: 444g
Dimension: 152 x 229 x 19 (mm)
ISBN-13: 9781837970858

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