Commercial Galleries: Bricks, Clicks and the Digital Future

This book provides a timely overview of the commercial-gallery sector at a moment of rapid change and expansion, offering a systematic diagnosis of key challenges and opportunities facing the sector. It discusses the integration of bricks and clicks, the tension between a gallerys physical premises and its online presence, and the potential threat to small and mid-tier galleries in an increasingly digital future.

Format: Hardback
Length: 104 pages
Publication date: 01 September 2023
Publisher: Lund Humphries Publishers Ltd

Written by an art advisor and former gallerist with an insiders perspective, this comprehensive book offers a timely overview of the rapidly evolving commercial gallery sector. More than any other participant in the art market, galleries are perceived as enigmatic entities with a secretive code of conduct. This insightful book provides a captivating glimpse into the gallery ecosystem, presenting a systematic analysis of the key challenges and opportunities confronting the sector today.

Henry Little delves into the fusion of brick-and-mortar and online platforms, exploring the tension between a gallery's physical premises and its digital presence. He also questions how the world's largest galleries have managed to surpass others in terms of physical expansion and digital offerings. In an industry that increasingly values consolidation and brand recognition, the book raises the question of how small and mid-tier galleries can maintain their competitiveness and whether the traditional gallery model may be under threat in a increasingly digital future.

This comprehensive book is a valuable resource for art enthusiasts, collectors, and professionals alike, providing a deep understanding of the complex dynamics shaping the commercial gallery sector. With its insider's perspective and timely analysis, it offers valuable insights into the future of this dynamic industry.

Weight: 276g
Dimension: 137 x 208 x 13 (mm)
ISBN-13: 9781848226371