Jean-Eric Pelet
Consumer Behaviour: Understanding Consumers in a Digital Landscape
Consumer Behaviour: Understanding Consumers in a Digital Landscape
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- Condition: Brand new
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- More about Consumer Behaviour: Understanding Consumers in a Digital Landscape
Format: Hardback
Length: 344 pages
Publication date: 03 March 2025
Publisher: Kogan Page Ltd
Understand consumer behaviour in a digitalized and competitive business landscape with this engaging, practical textbook.
Dimension: 234 x 156 (mm)
ISBN-13: 9781398618640
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