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XiLiu,GuilinLiu,GaoxiangXu

Consumer Culture in Transition: Aesthetic Consumption in China's New Middle Class

Consumer Culture in Transition: Aesthetic Consumption in China's New Middle Class

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  • More about Consumer Culture in Transition: Aesthetic Consumption in China's New Middle Class

Format: Hardback
Length: 178 pages
Publication date: 12 December 2025
Publisher: Taylor & Francis Ltd

This book offers case studies on the emergence of aesthetic consumption in China, that is, daily consumption in which aesthetic and spiritual benefits play a dominant role in consumers’ decision-making.

Weight: 500g
Dimension: 234 x 156 (mm)
ISBN-13: 9781032594347

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