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Creating a Sustainable Competitive Position: Ethical Challenges for International Firms

Creating a Sustainable Competitive Position: Ethical Challenges for International Firms

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The ebook edition of this title is Open Access and freely available to read online. It discusses how international firms work with sustainable strategies and their relationship with society and the environment, exploring opportunities and challenges. It includes research-based cases and theory-based discussions to help managers, leaders, and researchers stay ahead of the competition.

Format: Paperback / softback
Length: 336 pages
Publication date: 02 October 2023
Publisher: Emerald Publishing Limited


The significance of ethical practices and a sustainable competitive position is gaining increasing emphasis across all sectors and business types. The chapters compiled in Creating a Sustainable Competitive Position delve into the strategies employed by international firms to integrate sustainable practices and their relationship with society and the environment, while also exploring the various opportunities and challenges they face. While upholding transparent and ethical behavior enhances a company's reputation and thus its competitive position, unethical and/or illegitimate actions such as environmental exploitation and corruption can severely damage a firm's global reputation. Numerous case studies from diverse markets showcase how international firms can attain a sustainable competitive position in the global market. Creating a Sustainable Competitive Position encompasses research-based cases that highlight various sustainability challenges, as well as theory-based discussions on how firms can effectively manage a multi-stakeholder perspective in relation to performance. The extensive research conducted within this volume of International Business and Management makes it an essential read for managers, leaders, and researchers in the field of strategy, providing valuable insights and strategies to stay ahead of the competition.

Weight: 408g
Dimension: 152 x 229 x 19 (mm)
ISBN-13: 9781804552520

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