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Ronald A.Beghetto,MaciejKarwowski

Creative Agency Unbound

Creative Agency Unbound

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  • Condition: Brand new
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Format: Paperback / softback
Length: 96 pages
Publication date: 23 October 2025
Publisher: Cambridge University Press

This Element introduces the Creative Behavior as Agentic Action (CBAA) model, explaining four decision points: Can I do this creatively?, Should I do this creatively?, Will I do this creatively?, and How will I do this creatively? It is a foundational resource for the transformation of creative potential into creative action.

Weight: 152g
ISBN-13: 9781009479455

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