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Customer Intelligence: Strategies and Use Cases for Leveraging Customer Data

Customer Intelligence: Strategies and Use Cases for Leveraging Customer Data

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  • More about Customer Intelligence: Strategies and Use Cases for Leveraging Customer Data

Format: Paperback / softback
Length: 459 pages
Publication date: 27 June 2026
Publisher: Springer Fachmedien Wiesbaden

This book shows how companies can systematically transform customer data into measurable value – with practical frameworks, use cases, and tools.


Dimension: 240 x 168 (mm)
ISBN-13: 9783658511081

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