Michael Kleinaltenkamp,Katharina Prohl-Schwenke,Laura Elgeti
Customer Success Management: Helping Business Customers Achieve Their Goals
Customer Success Management: Helping Business Customers Achieve Their Goals
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- More about Customer Success Management: Helping Business Customers Achieve Their Goals
Format: Hardback
Length: 102 pages
Publication date: 12 March 2023
Publisher: Springer International Publishing AG
End of 2022, nearly 200,000 people indicated holding a position as a customer success manager on LinkedIn. Furthermore, it also shows how CSM differs from and, at the same time, relates to existing customer-related management concepts such as value-based selling, key account management and customer relationship management.
Dimension: 235 x 155 (mm)
ISBN-13: 9783031261770
Edition number: 2023 ed.
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