Design Thinking

Design thinking is a way of thinking that answers questions about how design thinkers approach problems and challenges. It is a way of working that answers questions about the phases and milestones of the design process, the difference between the more structured design process and the 'messy cycle of design thinking', and a project approach that discusses the methods and tools used in a design project. This international edition of Design Thinking is written for students and workers who want to apply design thinking to tackle challenges, problems, or complex (social) issues in a different, practical way within their own professional practice.

\n Format: Paperback / softback
\n Length: 244 pages
\n Publication date: 24 December 2020
\n Publisher: Wolters-Noordhoff B.V.
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Design thinking is a powerful approach that goes beyond simply reading about it. By actively engaging in design thinking, individuals and organizations can unlock new insights, solve complex problems, and create innovative solutions.

Since the turn of the millennium, design thinking has gained significant attention from the business community, social organizations, universities, and colleges. In today's rapidly changing world, organizations are faced with increasingly complex challenges that require innovative and creative solutions. Design thinking offers a unique approach to problem-solving, allowing individuals and teams to think outside the box and develop innovative solutions that meet the needs of customers and society as a whole.

This book aims to unravel the thinking and working process of design thinking and provide practical tools for getting started. The author approaches design thinking from four different perspectives: as a way of thinking, a way of working, a project approach, and a tool box. Each chapter explores different aspects of design thinking, providing readers with a comprehensive understanding of this powerful approach.

In the first chapter, the author examines how design thinkers approach problems and challenges. They explore the six fundamental attitudes that design thinkers use, including empathy, creativity, curiosity, collaboration, and experimentation. By understanding these attitudes, readers can develop the skills necessary to use design thinking effectively.

The second chapter delves into the design thinking process, distinguishing between the more structured design process and the 'messy cycle of design thinking.' The author explains the different phases and milestones that are involved in a design project, and highlights the importance of collaboration and iteration in the design process.

In the third chapter, the author takes a project approach to design thinking, discussing how to apply design thinking principles to real-world problems. The author provides practical examples and case studies to illustrate how design thinking can be used in various industries, such as healthcare, education, and technology.

Finally, in the last chapter, the author presents design thinking as a tool box, discussing the methods and tools that individuals and organizations use in a design project. The author discusses the importance of user research, prototyping, and testing in the design process, and provides tips and techniques for effective collaboration and communication.

In conclusion, design thinking is a powerful approach that can transform the way individuals and organizations think and work. By actively engaging in design thinking, individuals and organizations can unlock new insights, solve complex problems, and create innovative solutions that have a positive impact on society. This book provides a comprehensive and practical guide to getting started with design thinking, and is an essential resource for anyone interested in developing their creative problem-solving skills.

\n Weight: 456g\n
Dimension: 168 x 238 x 17 (mm)\n
ISBN-13: 9789001752538\n \n